Karel, Istanbul based Private Branch Exchange (PBX) manufacturer plans to expand its market in Ethiopia. To introduce the product experts from the company came to provide technical training for professionals selected from local companies and Ethio Telecom.
Umut Oner, account manager of Karel, who visited the country a few weeks ago, said that the company wants to invest in the Ethiopian market, which right now is dominated by a small number of companies.
Currently, PBX products like Panasonic, Alcatel and Uni Phone are prominent in the local market.
The Turkish company is one of the top 15 telecommunication equipments manufacturers in the world although it is new in Ethiopia, say its promoters. The Turkish company wants to provide Closed Circuit TV (CCTV) and Voice-Over IP (VOIP) services for Ethiopia despite the fact that they are not currently permitted.
PBX is a telephone exchange that serves a particular business or office. It can be any of a range of a multiline telephone systems typically used in business environments, encompassing systems ranging from small key systems to large scale private branches.
Now even though the supply is still under the telecom firm other companies can import and sell the products.
Currently about 15 local companies registered by Telecommunications Agency a [governmental entity responsible for telecom related businesses in the country] are involved in the PBX business.
“When more producers enter the country, the market will be able to expand the sector,” experts said.
Behailu Tsegaye, technical department head of Edom Communication, which is one of the few PBX firms in the country, told Capital that there is a plain shortage and lack of diversity of PBX product in the market.
Esayas Efa, managing director of View Computer Engineering (VCE), said that his firm has agreed with Karel to supply the company’s product for the local market. He told Capital that Karel has different PBX products including a product that has a capacity to support up to 32,000 system lines.